About

Hello! I am an Associate Professor (with tenure) at Cal Poly Pomona in the greater Los Angeles area. I joined CPP after finishing my PhD in 2016. My research focuses on vulnerable consumers, and the market and policy forces that impact them. I am currently a Faculty Fellow (2026-28) for the Tarkington Business Futures Institute. During the 2024-25 academic year, I was a Visiting Faculty at the Asia School of Business in Kuala Lumpur, Malaysia, through a Fulbright US Scholar Award.

Outside of work, I spend most of my time wrangling two tiny humans with my partner and finding excuses to expand my craft stash.

News

June 2026 - In residence at the Asia School of Business for RefCon
April 2026 - Awarded a Provost's Teacher-Scholar Award for outstanding integration of research and teaching
March 2026 - Named Faculty Fellow for the new Tarkington Business Futures Institute at CPP
January 2026 - My work in refugee financial inclusion as a US Fulbright Scholar highlighted by CPP CBA News
June 2025 - Co-chair for the 2025 Transformative Consumer Research Conference in Washington, D.C.
May 2025 - Winner of a Generative AI Course Integration Grant from CPP.
January 2025 - began Fulbright US Scholar Award placement at the Asia School of Business in Kuala Lumpur, Malaysia.
August 2024 - Research featured as an invited post on the Australian Digital Child blog.
June 2024 - Presenting at the Marketing and Public Policy Conference in Washington, DC.
May 2024 - Officially obtained tenure and promotion to Associate Professor at CPP.

Kuala Lumpur, Malaysia